Training Insights… PADI Rescue Diver Part 1: Who are our potential PADI Rescue Divers?

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Any PADI Open Water Diver aged 12 years or older can start their PADI Rescue Diver course by completing the Knowledge Development and Rescue Exercises in confined water! Encourage them to consider PADI Rescue Diver training as an integrated part of their development.

PADI Adventure Divers who have completed the Underwater Navigation dive can complete the full PADI Rescue Diver course.

Top Tip: Targeted Packages to Drive Sales

To help boost your sales in continuing education courses, why not create an email campaign that targets your existing PADI Open Water Diver customers. Offer them a package to include PADI Adventure Diver/Advanced Open Water Diver and PADI Rescue Diver.

Better still, if your divers are local or are staying in your area for a few weeks, offer them a PADI Master Scuba Diver package that includes:

  • PADI Advanced Open Water Diver
  • PADI Rescue Diver
  • 5 x PADI Specialty courses
  • Getting 50 logged dives as experience

This the ideal way to combine training and diving into the ultimate experience that delivers a win-win for both your business and your customers.

Promoting the course package:

By using EVE, you can use your customer database to deliver relevant, targeted email campaigns automatically and with ease. For more tips, check out this video or contact your PADI Regional Manager.

Alternatively, invite existing PADI Open Water divers to attend an informal evening where you can organise fun talks, workshops and information about courses to inspire them to sign up (as well as gain additional equipment sales on the night).

To help promote the courses, you can download a free digital marketing toolbox which includes posters, leaflets, flyers and email graphics. You can use these materials to advertise the PADI Advanced Open Water Diver course, the PADI Rescue Diver course and the PADI Master Scuba Diver course plus many more. Click here to download the toolbox in ZIP format. You can also access it from within the PADI Pros’ Site by visiting Toolbox > Marketing > Marketing Campaign > and in the section ‘Campaign Tools PADI Europe, Middle East and Africa’.

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For more information about the free digital marketing toolbox please contact [email protected].

For more information on the training requirements for PADI courses, please contact [email protected].